Creative x Branded storytelling x Experiential Activations x 360 x VR x AR = Convergence Agency
Xorigin help clients tell stories - as a stand-alone full-service digital creative media and experiential agency - or augmenting your existing agency.
We conceptualise, write, produce and direct engaging and innovative digital • social strategy • startup, investor, listing, brand building, launch, and corporate video • live streaming and podcasts • sponsored content • point of sale video and activations • creative documentary projects • Virtual Reality, 360 Video, Augmented Reality.
We also conceptualise, design, and build experiential activations.
Documentary / Branded Content
Xorigin write, produce and direct documentary and branded content globally for broadcasters, aggregators and major brands.
We also work in the not-for-profit sector, to foster underlying social change - from spinal cord injury and UNICEF projects, to indigenous recognition and science, technology, engineering and mathematics.
Having lived and worked in Japan - we have many stories to tell. National Geographic, The Atlantic and Courrier Japan (Japan’s largest publisher) picked up one of our small ‘taster’ documentaries - where a ‘Handsome Man’ is paid to bring you to tears - then dry them from your cheeks.
We also launched Spinal Cord Injury Awareness week at the Sydney Opera House - gathering widespread media coverage, explaining to donors the real life impact and life-changing difference an emerging therapy can have for people with a spinal cord injury.
Stand by for more amazing stories from Japan - and international stories of Australian underdogs making good in the space industry.
Crying with the Handsome Man
Spinal Cord Injury Awareness - Fund Raising Documentary
We have helped launch new products for major electronics, software, technology, automobile, FMCG and food. We have increased brand recognition and told brand story around perfume, fashion, jewellery and luxury goods.
Xorigin regularly create news stories and EPKs around Red Carpet social events for some of the brightest advertising, PR and experiential agencies, and produced and directed international live-crosses and broadcasts for news release, product promotion and launches.
We have also created over 300 flawless live multi-camera live video streams, including some world firsts in Asia and Australia for major brands, garnering additional media coverage.
Xorigin write produce and direct online, social, TV and cinema advertising for major brands. From alcohol and fashion, to branded content and technical - we produce compelling and engaging stories..
Food and Cooking
Xorigin have been producing food content for over 10 years in Australia, Europe, US, Mexico and across Asia. Our food content has been produced for TV and online for major brands, digital and advertising agencies.
With food stylists and art-directors on board, we use high-speed videography and lighting specialists to make the simplest of foods look inviting and sumptuous.
Ask us about our artisanal food series, 360 Video and Augmented Reality projects.
Corporate and Promotional / Industrial Video
We have produced over 300 corporate and promotional video pieces for some of the worlds’ largest brands, advertising and PR agencies—along with testimonial and case study videos. Much of this is B2B work is controlled and not shared here.
We have likely done something similar to what you are considering—contact us for appropriate examples.
Hot Desk / Day in the Life Sample We took the end-to-end role of a creative agency when our client wanted to communicate the benefits of new connected hot desk technology and open plan configurable environments.
Rather than talking heads, we created a simple visual story that could be re-worked in different languages. They liked the Singapore version so much that they commissioned us for Sydney and Dalian in north east China.
Cask Wine Testimonial Case Study Instead of having a bunch of paid credentialed wine buffs provide technical information on cask wine, we captured a slice of wide-appealing demographics talking about the benefits of cask wine to them—people the audience could readily identify with.
Women In Leadership / Recruitment In an effort to increase the women in the workplace, a long-standing client commissioned us to provide a convincing narrative around women and opportunities in their workplace.
Corporate Workplace Showcase - Singapore
First of an international series showcasing the tech connected workplace.
Testimonial Video - Cask Marketing
Architectural / Technology Promotional Video - China
Women in Leadership - Recruitment Video
Product Explainer / Fund Raising / Kickstarter Video
As well as talking-head/ graphic explainer videos, the Xorigin team distill the essential value proposition of a new company, product or service into form that even busy investors can understand. We write and develop concepts, scripts and storyboards - for finished products or to simulate products in development.
We then write, produce and direct engaging content that can be for both fund-raising and customer acquisition once a product is launched - getting maximum impact from small investments.
We have successfully helped startups raise capital from Angel Investors, Series A+, acquisition and listing.
Xorigin also produce larger content strategy for all social channels and a detailed release timetable for Kickstarter, Pozible and other crowdfunding avenues.
If you need even more placement horsepower, we call on our key digital agency partners for special deals on content placement and strategy.
Product Explainer / Fund Raising Video - Roamz (pivot to Local Measure)
Pozible / Kickstarter Video - raised a record $565,000 against a $500,000 target.
Mobile Car/ Office Sharing Explainer/ Fundraiser - Making it easy for investors to understand
Behind the Scenes
Xorigin write, produce and direct Behind the Scenes (BTS) for some of the largest global brands.
We develop strategic content and release plans, produce social content before, during and after a major event or launch. This helps to build audience and anticipation for the final production, providing 10-100x more engagement on the final product, maximising the efficient use of your marketing budget and assets.
Xorigin can develop the social strategy, or work hand-in-glove with your social team or one of our larger trusted agencies as required.
Miranda Kerr TVC Behind the Scenes - International Online Media Release
Il Divo - Behind The Scenes Sydney Opera House - DVD / Web Release
We conceptualise, shoot and edit video, stills, 360 video and walk-throughs, along with writing advertising copy, creating fast-turn-around TV EPKs and online-ready content. This makes life easy for your social media manager, exclusive bloggers and influencers.
Xorigin have executed with some of the largest Australian events and major brands, with a multitude of unpaid commercial TV placements and valuable editorial content.
We also build pop-up TV Studios and live stream live events, red carpets live vox pops.
Red Carpet / Event - Same Day Social and EPK
We conceptualise, shoot and edit video, stills and text, creating fast-turn-around TV and online-ready content ready for your social media manager, or we can manage the whole process on-site end-to-end with our core team.
Bally - Vogue Fashion Night Out
Comedy / Drama
Major brands are increasingly commissioning corporate comedy series to generate brand awareness and attract viewers.
Xorigin have been writing and producing comedy and drama for a number of years, exhibited at major festivals and on TV. In our early days we secured a distribution deal for an interactive comedy game show at MIPCOM in Cannes - just as Xorigin came into being.
We also pitched, wrote, cast, produced, directed and delivered the first of a series of highly engaging comedy videos for a major brand - to launch their otherwise unengaging catalogue, while meeting key corporate product messaging, branding and staff engagement constraints.
If your corporate is bold enough to try comedy - we are up to the challenge with some exciting new concepts.
Charity / Causes
From projects in Bangladesh for UNICEF for TV, to indigenous issues and launches for Spinal Cord Injury Awareness Week, Xorigin have produced a range of video content for a number of different charities, foundations and organisations.
We often discount rates for causes consistent the goals of making the world a better, more equitable place.